Real sample brief · verified July 3, 2026

ZELVRA BRIEF — NKE (Nike) · Fiscal Q4 2026

Reported June 30, 2026 (quarter ended May 31, 2026). Every figure below carries a tag to the section of Nike's SEC-filed earnings release it came from — [ER: …] — so you can check any number before you publish it. Consensus figures are third-party compiled and tagged to the outlet. Research content only. Not investment advice.

Correction, Oct 15, 2026: diluted EPS rose 414% ($0.14 to $0.72); an earlier version said 407%, which is the net income change. Wording on the tariff benefit now matches the filing: an expected recovery after the Supreme Court's February 20 ruling.

NKE · NIKE, Inc.

The $0.72 asterisk: a five-fold EPS jump that is mostly a court ruling

Source-verified
Source packet NIKE Form 8-K Exhibit 99.1, June 30, 2026 (sec.gov)
Consensus source CNBC compiled estimates, June 30, 2026

Hook

Nike's headline Q4 EPS of $0.72 is up 414% from $0.14 — but $0.52 of it is a one-time benefit from the expected recovery of tariffs the Supreme Court ruled unauthorized in February. Strip it out and this is a $0.20 quarter with revenue still shrinking. The real story is where the shrinking has stopped, and where it hasn't.

The 5 numbers

  • Revenue$10.97B, −1% reported / −4% currency-neutral [ER: headline bullets] · consensus ~$10.86B [CNBC]
  • Diluted EPS$0.72 including a $0.52 IEEPA tariff-recovery benefit → ~$0.20 ex-item (derived) vs $0.14 last year [ER: headline bullets; income statement] · consensus ~$0.13 [CNBC]
  • Gross margin49.2%, +890bps — but ~900bps came from the $986M expected tariff recovery; underlying margin roughly flat (derived) [ER: Q4 Income Statement Review]
  • The channel reversalWholesale +4% ($6.6B) vs NIKE Direct −7% ($4.1B), Digital −12% — the DTC-first era is formally running in reverse [ER: Q4 Income Statement Review]
  • Buried detailOnly ~$0.3B of the $986M recovery arrived as cash; the rest is a receivable (AR +26% YoY to $5.9B). The EPS jump is, for now, mostly non-cash [ER: Balance Sheet Review; balance sheet]

Beat / miss vs consensus

Beat on both lines against reduced expectations: adjusted EPS ~$0.20 vs ~$0.13 expected; revenue $10.97B vs ~$10.86B expected [CNBC, Jun 30, 2026 — third-party compiled].

Bull lens

North America is growing again (Q4 +3%, footwear +4%; full-year +5%) and the wholesale reset is producing growth with a clean channel — inventories flat YoY at $7.5B [ER: Divisional Revenues; Balance Sheet Review]. A real cash tailwind is queued: ~$686M of the tariff recovery still to be collected (derived), on top of S&A down 2% and full-year dividends up 5% [ER: Q4 review; Shareholder Returns].

Bear lens

Greater China is getting worse (Q4 −12% reported / −17% currency-neutral; full-year China EBIT −20%) and the high-margin channels are still the ones shrinking: Digital −12%, ex-tariff gross margin flat [ER: Divisional Revenues; EBIT table; Q4 review]. Brand heat problems extend beyond the swoosh — Converse −32% in Q4, full-year Converse EBIT down 93%; full-year Jordan Brand −3% [ER: Divisional Revenues + footnote 3; EBIT table].

Ready-to-publish angle

"Fiscal 2027 gets the cash; fiscal 2026 got the optics." Delivered formats: a 150-word newsletter section (shown in the delivered brief) and an X-thread skeleton, in your voice, with the verification table attached.

Verification & disclaimer

14-line verification table delivered with the brief: each figure, its source tag, and a confident / check-this flag — including what was deliberately excluded (FY27 guidance was given on the call, not in the filing, so it isn't quoted here). Informational only. Not investment advice. No recommendation or rating of any security is made or implied.

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